You know you need to do more marketing but don’t know what will be most effective
You’ve been doing some marketing stuff but not sure if it’s the right stuff
You need to win more work, but want the right work
Your team are too busy doing the work, to win the work
You want to ramp up your business development to the next level
You want to enter a new sector or launch a new service
Your marketing team & BD need additional resource to implement a particular project
You can’t keep up with the length and complexity of pitches to win new instructions
We provide senior, flexible business development and marketing expertise to complement and reinforce your existing teams in the following areas
Collaborating with your teams to target, attract, nurture and convert prospects to clients.
Refining your proposition
Who are you targeting, what are their pain points and how does your service provide a solution to those? Clarity here underpins everything else.
Focusing on your targets
To support your business development teams in attracting and nurturing their prospects, we create tailored marketing content and sales collateral that demonstrates expertise, develops trust and resonates with your target clients.
Converting your prospects to clients
We collaborate with your teams to successfully win bids, by co-ordinating the production of written submissions, pitch presentations and fee proposals.
Creating content that resonates with your target audience. Your expertise…amplified
Planning your marketing activity
To align the marketing function to the needs of your business, we help you plan and budget for your future marketing activity to meet your objectives.
Landing your message
From tactical activity to longer term campaigns, we communicate with your target market using the full range of media including; digital, social, print, video, events and press.
Developing client relationships
We implement comprehensive client care programmes with your senior fee-earners to deepen relationships and drive revenue with your existing clients.